Brian Erickson

Hello, I'm Brian.

A curious human. A curious web creator.

Beginnings

I’ve been active in the design and web industries since 2004, after leaving university with a dual emphasis in design and computer imaging (web).

Due to a bout with cancer at the age of 21, I was getting surgery and radiation when I needed to be applying for agency positions. This challenge catapulted me into self-employment through a chain of, ultimately, serendipitous events.

My 20s were spent doing a lot of branding and print design work, but this transitioned to web design as more and more clients asked for websites — so I taught myself how to make websites as well as how to rank and optimize them.

Corporate Life

Around age 30, I took a day job at a publisher doing web design so my wife could stay home with our three small children.

After six years at the publisher, I had worked my way up to Interactive Art Director and was overseeing the design/development and care of dozens of websites — often for notable authors or projects with large spends such as a digital app.

While I gained a lot of valuable experience, the corporate setting wasn’t life giving and I wanted to be around my family more. So I built the foundations of a boutique web design agency, King Grizzly, and transitioned out.

King Grizzly

In collaboration with my brother, whose background includes a business degree and digital marketing management — we’ve built up a successful web design agency.

Agency is a misnomer, because our team is intentionally small, senior level, and we don’t farm out our work to “chop shops”.

King Grizzly combines everything we’ve learned since 2004, and provides a comprehensive web design process benefiting from design thinking, customer motivators, intuitive web builds, and best practice site care.

We build for the customer and we build for the marketer who must administer the sites.

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History, King Grizzly, Elementor/Design Thinking (Focus), Education (YouTube)
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King Grizzly

Elementor

I’ve supported WordPress for a long time and its market share of the web remains impressive (~43% of all websites, ~65% of all content management sites).

Many people know these statistics about WordPress but don’t realize the “no code” visual builder Elementor represents about 20% of all WordPress sites and 7.9% of all websites with 12.7 million active sites.

Most WordPress clients who approach King Grizzly are using Elementor or considering it, so we’ve become quite good at it. Before Elementor retired them in favor of a new solution, I was the 3rd rated contributor out of more than 21,000 to the Elementor community forums.

YouTube

Providing education to the YouTube community, mostly about WordPress and Elementor, has been enjoyable and a great way to continue learning.

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Ruin Your Knees

Garden of the Gods

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If early environment forms a person, then I’m the result of the high desert “American” Southwest. The land leaves few untouched, as evidenced by people like my mother who departed New England for the Southwest as a young woman and never returned home.

Besides the landscape, I was lucky enough to grow up among native peoples like the Navajo, Zuni, and Ute. The Four Corners region is full of rich and ancient culture.

As a result of this heritage, nature is where I feel free and alive — especially in the desert Southwest. I also spend a great deal of time pondering the human condition, our place in the cosmos, and what it means to live a good life.

Most of this exploration is private, but some of it is shared in the form of photography on Instagram and, a little on Unsplash — mostly captured while trail running.

Instagram

Sharing the view from outdoor adventures alongside some thoughts.

Unsplash

I’ve shared some photos for free use with Unsplash community. This shot was captured while running around Mt. Hood and it’s been used by many outdoor publishers including REI and Trail Runner Magazine.

Say "Hi"

I love to hear from other humans, creators, and ponderers.